COURSES & SYLLABUS

S. NO COURSES DURATION DURATION FEE(Rs) FEE(Rs) IN 1 INSTALLMENT FEE(Rs) IN 2 INSTALLMENT
1 Certificate in Pharma Management (CPM) 3 Months 3 hrs/day
5 days Week
30,000 16,000 16,000

ELIGIBILITY:B.A, B.Com, BBA, BCA,  B.Sc., B.Pharma, M. Pharma., B.Sc. Biotec, M.Sc. Biotec, B.Sc. Micro Biology, M.Sc. Micro Biology, D.PHARMA, Vet Science, Graduate and Post Graduate in any stream.

DURATION: 3 Months

SYLLABUS

Certificate in Pharma Management (CPM)

  Topic - 1 Training Manual
     
  Medical Representative
Key Stone In Pharma Selling
Steps of Effective Detailing
Job Description Role
Role and Responsibilities - Action Programme
Sales Administration
Distribution Setup & Accrediated Wholeseller
Product Complaint


Evolution of Performance
Reporting
Doctors Speciality, Practice, Product
HRD - Administration
Computer Pharma Management
Pharmaceutical Marketing
Healthcare Marketing
Case Study
     
  Topic - 2 Human Antanomy & Physiology
     
  Skin
Nervous System
Respiratory System
Circulatory System
Digestive System
Skeletal System
Muscular System

Reproductive System
Endocrine System
Lymphatic System
Excretory System
Sense Organ
(A) Eyes
(B) Ear
Pharmacology
     
  Topic 3 Pharma Managment
     
  The Worldwide Pharmaceutical Marketplace
Indian Pharmaceutical Marketplace
NDP View Point:Surviving a Successful Evolution
New Product Developments: Emerging strategic Direction
Desing For Life
Branding Work in Pharmaceutical Marketing
Branding Managment
An Analysis of DTCA
Making DTC Adevertising Work in Era Self Care

Importance of Good DTC Advertising
Panel Discussion
Contract Sales
From E To M Pharma : Patient Centered Strategies
World Wide pharma Marketing: Emerging Trends
Patient Relationship Management
The fututre of Pharmaceutical Marketing and Sales
     
  Topic - 4 Communication & PDP
     
 
Articles
Part of Speech
Auxiliary Verb
Tenses
Business Letter Drafting
Conversational Practice
Reserving Berth for a Journey
At the Bus Stop
Speaking on The Phone
Tea-Time
At the Bank
Booking Accomadation At Hotel
Giving a Message Over The Phone
Boarding A Train
Talking About Applying a Job
Inviting to A Get-Together
The Importance of Spoken English
At the Interview
Tit-Bits
Miscellaneous
Idioms
One Word Substitution
Homophones
Pronounciation Practice-1
Pronounciation Practice-2
Vocabulary-(Part-1)
     

     
     
   
   
 

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